AR filters for OMK

AR filters for OMK (United Metallurgical Company)

— a series of interactive effects created for corporate promotion and increasing brand awareness. This project combines industrial aesthetics with modern augmented-reality technology.

Implemented functionality:

The filters were designed for use by both company employees and clients, creating an innovative communication channel between the brand and its audience.

• Integration of 3D models of the company's products • Interactive visualization of production processes • Corporate identity adapted for AR • Educational elements about the metallurgical industry